THE CRISIS: TIME OF CHANGE AND OPPORTUNITIES FOR BUSINESS ENTREPENEURSHIP

The global economic crisis since 2007 has dire consequences on sales and earnings of companies around the world because customers and end-consumers intermediad- companies have changed their attitude and are reluctant to buy for fear of the future, what has come even increase the savings rate of consumers in the midst of a recession.                 

It is recovering consumer confidence but continued credit constraints and limited purchasing power and investment.        

Against this background, the crisis itself has also meant opportunities to rethink the business through knowledge, experience, human capital, innovation, personal power, motivation, etc. are just a few of the resources that can help make things better and overcome the drawbacks of this period of uncertainty.               

In seminars this circuit, collaborating companies will present their business experience and how they have adapted to the new situation.